Phishing and spoofing continue to erode people’s trust in email. They lead to loss of money, data, or even collapse of entire systems. In 2020, identity theft through robocalls and phishing emails resulted in a loss of $43 billion in the US alone (*Source: CNBC).

Email security mechanisms help secure a brand’s domain against impersonation and maintain trust. Foremost among them, BIMI (Brand Indicators for Message Identification) enables brands to display their verified logo against a DMARC-authenticated sending domain. The presence of a BIMI logo reassures recipients that the email genuinely originated from the brand. BIMI seamlessly combines Verified Mark Certificates (VMCs) that enable logo display with DMARC authentication and anti-spoofing technology. Together they help reduce email forgery, improve deliverability, and create a more immersive email experience.

In this session, you’ll learn:

Netcore, Red Sift, and Entrust’s partnership: what does it mean to your organization and its people?
How are we working together to bring you the tools that protect your employees and customers?
What are the benefits experienced by brands that implemented these authentication solutions?
How does the logo displayed in the email gets verified as genuinely coming from the authentic organization?

Why Attend?

Domains of all sizes are targeted by spoofing and phishing, from single users to the Fortune 100. If you’re worried about your email reputation, delivery, or security, this is an event you should not miss.

Join Netcore, Red Sift, and Entrust for a discussion of what DMARC, BIMI, and VMCs can do for your brand, why marketing should align with IT and security teams for implementation, and why you should be including these security initiatives in your 2022 strategic planning.

Key takeaways:

Identify your current configuration and what you should update now

Understand the process of configuring SPF, DKIM, DMARC, and BIMI

Decipher the reports and what they mean to your organization.

Learn what to do to protect your customers, staff, and reputation

Webinar Presenter

Brian Westnedge

Senior Director of Channels for Red Sift

Brian is Senior Director of Channels for Red Sift, which provides a fully automated DMARC and BIMI implementation and enforcement solution called OnDMARC. Since its inception, he has worked in the DMARC space and has over 15 years of experience in deliverability, security, and authentication.

Chris Bailey

Vice President of Trust Service

Chris is Vice President of Trust Services for Datacard’s certification authority. He is a co-creator of Verified Mark Certificates and Extended Validation and Domain Validated Certificates used in SSL/TLS connections. Working in the industry since 1998, Chris is a current and founding member of industry standards groups the CA/B Forum and the PKI Consortium.

Matthew Vernhout

Vice President Deliverability North America at Netcore

Matthew is Vice President Deliverability North America at Netcore. He is the Chairperson of the Email Experience Council (EEC), Director-at-large with the Coalition Against Unsolicited Commercial Email (CAUCE), and Marketing Chair with the AuthIndicators Working Group. Matthew was recognized as the “2019 EEC Thought Leader of the Year.”

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