Tokopedia achieves critical email delivery in less than 5 seconds with Netcore

Challenges

• Tokopedia faced an issue with a delay in transactional emails and this was a major glitch in their otherwise very smooth customer journey
• This led to major customer dissatisfaction and a steep increase in complaints regarding delay in receiving emails

Netcore’s Strategy

Our team took some major steps to quickly get Tokopedia’s issues resolved:

• We understood their problem by going through their customer journey and put them on a 2 month long POC to understand their unique challenges.
• We conducted intensive warm up to build Tokopedia’s positive reputation for better inboxing on IPs like Gmail and Yahoo.
• We then helped them classify their transactional emails based on time and priority.
• We also advised them on best practices and hacks to ensure an amazing open and click rate on their emails.