Carbon Microfinance Bank Achieves a 28% Conversion Boost and Surpasses 10,000 MAU for Its New Product using Netcore Co-Marketer

Objectives

1. Increase user savings habits: Encourage financial discipline among users.
2. Boost customer engagement: Provide a unique, culturally resonant product.
3. Expand active user base: Target diverse demographics (students, professionals, and MSMEs).

Netcore’s Strategy:

• Setting up personalized email and push notification templates
• Implementing advanced segmentation strategies
• Automating customer journeys to ensure timely and relevant communication
• Providing training and support for the Carbon marketing team
• Provided consulting on campaign optimization.
• Assisted in integrating Netcore with Carbon’s existing infrastructure.