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Mobile marketing trends change with every new technology that the industry embraces and adopts. For instance, voice technology has paved the way for voice assistants that can be integrated into your apps today.
Much like other developing industries, mobile app marketing keeps evolving at an unprecedented pace. It is hard for mobile marketers, like you, to keep up with this pace of growth. But don’t you worry – we’ve got you covered!
Here’s a list of top mobile marketing experts that you should start following today to keep up with the latest mobile marketing trends and developments:
- Scott BrinkerScott Brinker serves as the VP, Platform Ecosystem at HubSpot, helping the company create greater synergy in the evolving marketing technology landscape. He’s also the Author and Editor of the wildly popular Chief Marketing Technologist Blog that examines the intersection of marketing and technology.
He writes on various aspects of marketing transformation that revolve around technology-powered disciplines. Previously, he had co-founded ion interactive, a software company that provides marketers with a platform for creating and testing interactive content, such as quizzes, assessments, solution finders, calculators, and more.
If you are a marketing technology enthusiast and are keen on learning more about emerging martech stacks, new management approaches, and focused marketing trends; then you should definitely follow him.
Martech stack utilization is a misguided metric (when it’s disconnected from value) https://t.co/67QQwA9mMB #MarTech pic.twitter.com/viZpOsuqUQ
— Scott Brinker (@chiefmartec) May 27, 2019
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